"Crushology 101 in Crisis: MBC’s New K-Drama Hits Record Low Ratings—Can It Recover?"
🚨 Breaking News Alert! 🚨
Roh Jeong Eui and Lee Chae Min’s Crushology 101—a drama hyped for its star power and viral webtoon roots—is already fighting for survival. After just two episodes, the romantic series has plunged to historic lows, scoring a dismal 0.9% viewership and earning the unwanted title of MBC’s lowest-rated Friday-Saturday drama ever. Critics are calling it a misfire, but is there hope for a turnaround?
📉 From Webtoon Sensation to Small Screen Struggles
Adapted from a Kakao Webtoon with over 170 million global views, Crushology 101
seemed destined for success. The story follows Bunny (Roh Jeong Eui), a
college student navigating love and trauma after a toxic breakup,
surrounded by a squad of wealthy, gorgeous men. But what worked on paper
hasn’t translated to screens—Episode 1 drew just 1.3%, crashing to 0.9% by Episode 2. Even Kokdu: Season of Deity, MBC’s previous low, managed higher numbers.
🎭 Why Is Crushology 101 Flopping? Experts Weigh In
1️⃣ Wrong Audience, Wrong Story:
MBC’s weekend slot typically charms middle-aged women, but critics say
the drama’s campus romance and lack of “social messaging” alienated core
viewers. “Terrestrial TV’s audience is 40+,” notes cultural critic Kim Sung Soo. “Shows like Undercover High School succeeded by weaving in relatable themes. Crushology feels superficial in comparison.”
2️⃣ All Style, No Substance? The plot’s fixation on looks—Bunny’s “average” ex vs. her new hottie squad—rubbed critics the wrong way. “Focusing on visuals over depth feels outdated,” argues pop culture analyst Jung Deok Hyun. “Plus, the rookie-heavy cast lacks the star power to draw crowds.”
3️⃣ Brutal Competition: The drama debuted as two ratings giants—Treasure Island (15.4%) and The Art of Negotiation (10.3%)—aired their finales. Talk about bad timing!
🌟 Is There Hope?
With
14+ episodes left, the team could still pivot. Will Bunny’s journey
strike a chord? Can the writers inject deeper themes? Or is this a
sinking ship?
📺 Stay tuned—and let us know: Will you keep watching Crushology 101? 💬
📸 [Image Caption: Roh Jeong Eui as Bunny in Crushology 101, surrounded by her on-screen love interests.]
— Jasmine Turner, K-Drama Insider
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#Crushology101 #Kdrama #MBCTrouble #RohJeongEui #LeeChaeMin
✨ Only time will tell if this underdog story gets a second chance! ✨
